You and your team at Flicks.co.nz went way beyond the normal boundaries of client care and offered us services and targeted exposure that was in excess of our initial agreement. To say we were happy with the extra attention is a mammoth understatement. We will be back for all future events. Thank you again

Ant TimpsonFounder - 48Hour Film Festival

Bio

Flicks.co.nz is where New Zealand movie-goers go to find out what’s on at the movies (and when and where it’s showing), what’s good, what’s coming soon and what’s the goss. Flicks.co.nz is New Zealand’s most comprehensive and popular movie publication.

It features every film playing in New Zealand with full info, uber fast-playing trailers (160,000 viewed every month!), user and press comment, nationwide session times, cinema profiles, film reviews, news and a panel of talented writers all bundled up with an unashamed, passionate to the point of disgusting, love of the movies.  

History

As lovers of movies and movie making, the team started Flicks.co.nz in 2005 simply because there was no place for NZ film-fanatics (like themselves) to get the content they demanded. Before this, there was only a baron wasteland of individual cinema sites - no trailers, no reviews… nothing. The site quickly grew to include session times, trailers, film credits and info, international reviews and box office stats. Then it wasn’t just the fanatics that wanted a piece of the action - the general public caught wind and found a local one-stop-shop for movie going.

Audience

Flicks.co.nz’s readers are made up of two main groups - the casual movie-goer, as broad the movie-going public, who peruses trailers and check session times; and the dedicated film fan who comes to the site for the latest news, expert opinion, competitions and festival information.

In general, users are urban, savvy and seeking entertainment.

Achievements

  • 2nd largest movie sit, with over 154,000 unique users coming to the site each month. (Nielsen Net Ratings, Jan 2010) 
  • 84% of traffic is derived from domestic audience - very little wastage (Nielsen Net Ratings, Jan 2010)

The Team

  •  Paul Scantlebury

    Paul studied at the New York Film Academy in 2000 and followed that with a Masters in Screen Production from the University of Auckland in 2005. He has directed and written many short films, the latest of which played at the 2007 New Zealand Film Festival.

  •  Michael Scantlebury

    After winning the NZ Young Enterprise Scheme Award for Excellence, Michael moved to Auckland to study Law at The University of Auckland. After six months he wisely dropped out of that and started Impero with a business Partner. Impero created Dining Insights – a dining guide on CDROM, that won the Computerworld Honour Award for Technology, and then produced Menus.co.nz which grew to become New Zealands most popular online dining guide. Soon after, he started Impero Design which is now a highly respected design and communications company working with some very high profile brands, all proudly stolen from much bigger agencies. Michael is now also an Enterprise New Zealand Trust Hall of Talent member.

Paul and Michael launched Flicks.co.nz in 2006. Paul’s is a dedicated cinephile and has been the site’s Editor and Managing Director since day one. Michael runs Impero Design, now based in London, and designed Flicks.co.nz’s look and interface.

Flicks.co.nz has a raft of freelance writers, who produce the site’s opinion and reviews.